A Product Manager must be able to make decisions based on numbers, not intuition. The Product Unit course is 5 workshops on metrics, analytics and finance. Not a single dry theory, instead - simulations of real work, where you need metrics without "highlighting", and the result depends on your actions. Everything is just like in life, only you don't need to risk the real product.
After the course, you will:
- Correctly calculate unit economics in both new and mature products
- Work with product metrics to make data-driven decisions
- Choose an effective monetisation model to attract customers and increase profitability
- Influence the financial result of the product through hypotheses
- Increase the current customer base and reduce the cost of customer acquisition
- Customise analytics with popular frameworks and custom metrics
- Use the analytics tools - Amplitude and Google Analytics
- Be able to create financial reports: both internal and for investors
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